Home » Articles posted by Jackie


I had the great pleasure to attend the 2014 Women In Business awards earlier this month.  Naturally, being nominated in the Business Mentor category and then winning that award was the icing on the cake.  On a personal level, I felt humbled to have been selected from among all of […]


As part of Rocky PR‘sThese specially designed workshops will cover key topics such as: Managing the Media How to Write Great Copy Benefits of Marketing and PR strategy Rocky PR’s workshops are aimed at SME’s who are looking to develop a pro-active on-line and offline PR and marketing strategy. They […]


We’re  delighted to announce that Rocky PR founder and owner, Jackie Balboni has won the Business Mentor category in the 2014 Women in Business Awards. The awards, now in its 5th year, recognises the contribution that business women in South West Wales make to the economy of the region. Jackie […]


Since its conception Facebook has grown exponentially and is currently the most used social network site in the world, with hundreds of millions of regular users and new developments happening continuously. Many businesses have benefitted from having a strong presence on Facebook, building up a large, loyal fan base that […]


No matter what size a business is, it is important to implement some marketing activities in order to make people aware of your organisation. You cannot simply do nothing and expect to be inundated with customers. Similarly, you cannot engage in a very brief and simple campaign and expect to […]


“Publicity is absolutely essential. A good PR story is infinitely better than a full page advert, and a damn sight cheaper.” – Sir Richard Branson. For most people, public relations will conjure up thoughts of ‘spin’ and often derive negative connotations; something purely interested in commercial gain while exploiting customers’ […]


Check out this amazing site: Small Business Elite for a FREE 50 page marketing report to help you market your business. Sign up for the site to get amazing advice and guidance.  


What’s the attraction?   Why are so many of us so easily tempted by special offers.   We may simply be looking for a bargain, particularly given the current economic climate – but there’s to it than that! Whether it’s a newspaper BOGOF promotion or an on-line deal such as Doorstep Deals […]


Many SME’s struggle when it comes to tendering for public sector contracts through the opportunities offered by Sell2Wales.  This is mainly because the contracts are large and long term and therefore would account for a very high percentage of an SME’s workload.  This in turn represents a risk for the […]




Sign up here for regular Rocky PR and Marketing tips

Enter your email below for regular Rocky PR and Marketing tips